There are various techniques of marketing control to measure and evaluate the results of market strategy and to take corrective actions in case of any

Marketing control Marketing control is the process of measuring and evaluating the results of market strategy and taking corrective actions to ensure that the marketing

Marketing organization After marketing planning there is the need of marketing organization. There are various types of organization structure, which may be on the basis

 Growth vector model or product market growth grid refers to the model which is used as a strategy either for existing or new market or

 As per BCG matrix there are different types of product. So the marketer may decide as per the product. 1) Stars:- stars are the products